There’s nothing wrong with MailChimp but…
MailChimp is a behemoth in the email marketing world for a reason. It's a solid and user-friendly tool. We used it at WR Digital Marketing for probably a decade. And…
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April 18, 2023
All I Need Is a Funnel
We help clients build marketing funnels all the time. But I hate calling it that. Because the marketing funnel has been co-opted by those trying to make a quick buck.…
April 17, 2023
Social Media vs. Email: If You Do the Math, There’s a Clear Winner
Most business owners I meet are stressed out about social media. "I'm not posting enough." "I know I'm not posting the right content." "I'm not even on TikTok yet!" They…
March 23, 2023
Case Study: The Value of a Newsletter Refresh
> A case study from a newsletter design refresh > Small design changes can make a significant difference in your open rate > A second send to non-opens can reach people who didn't see the email the first time
January 10, 2022
Case Study: The Value of a Newsletter Refresh
Recently, one of our clients -- Rock Solid Relationship Solutions -- came to us for advice on their newsletter. They had been handling it themselves for years but weren't particularly…
June 29, 2020
Why Email Reigns – and How to Make the Most of It
In digital marketing, trends come and go. But there are certain strategies that stand the test of time. One that stands head and shoulders above the rest? Email marketing. That’s…
February 26, 2020