Co-Founder Juliana Weiss-Roessler Featured on the LegalZoom Blog

WR Digital Marketing co-founder Juliana Weiss-Roessler was recently featured in the article “6 Tips for a Successful Social Media Strategy” on the LegalZoom blog. Here’s an excerpt: Convert Social Media Connections to Email Subscribers If your primary social network disappears tomorrow, you’ll lose all of your connections. Avoid being overly dependent on platforms you don’t…

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Co-Founder Juliana Weiss-Roessler Featured on the Flashpoint Blog

WR Digital Marketing Co-Founder Juliana Weiss-Roessler was recently a featured expert in the article “How to Get Featured Snippets” on the Flashpoint blog. Here’s an excerpt: Make sure you are formatting and structuring your writing appropriately. Write articles in a Q&A format, covering multiple questions related to a single topic. Format each question as a…

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Co-Founder Juliana Weiss-Roessler Featured on the Databox Blog

WR Digital Marketing Co-Founder Juliana Weiss-Roessler was recently featured in the article “9 Ways to Accurately Identify the Target Audience for Your Website” on the Databox blog. Here’s an excerpt: Look at your current audience. Who is currently visiting? How long are they staying? If it doesn’t align with the intended target audience, then you likely…

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Co-Founder Juliana Weiss-Roessler Featured on the SmartrMail Blog

WR Digital Marketing Co-Founder Juliana Weiss-Roessler was recently featured in the article “Email Marketing Trends in 2020: Experts Share Their Visions” on the SmartrMail blog. Here’s an excerpt: Juliana Weiss-Roessler from WR Digital Marketing recommends thinking about how your products can support people in achieving their New Year’s resolutions. The New Year is a time when…

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Google BERT’s Impact

BERT is a significant algorithm update from Google — impacting 1 out of 10 searches. So at WR Digital Marketing, we’ve been keeping an eye on news about the update, particularly relating to how content can be written and optimized for it. Here’s a good summary of what we’ve learned… “There’s no optimizing for BERT…

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SEO

Are Your Tactics for SEO Writing Up-to-Date?

Repetitive language. Awkward phrasing. Clunky sentences. Writing for SEO gets a bad rap for a reason. Websites that are written only to please the Google gods aren’t just painful to read—they’re entirely unnecessary. With over 25 years of combined experience in web writing, we’ve seen the evolution of SEO recommendations—from simple keyword repetition to the…

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Are You Using MailChimp?

If we create your newsletters, then the answer is yes. Recently, MailChimp changed its pricing structure. If you use the free version of MailChimp, you should still have a free account. If you pay for MailChimp, your cost may have gone up. The number of people in your “audience” has expanded to include not only subscribers but…

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Are Your Tactics for SEO Writing Up-to-Date?

Repetitive language. Awkward phrasing. Clunky sentences. Writing for SEO gets a bad rap for a reason. Websites that are written only to please the Google gods aren’t just painful to read—they’re entirely unnecessary. With over 25 years of combined experience in web writing, we’ve seen the evolution of SEO recommendations—from simple keyword repetition to the…

Read more