Marketing works.  It’s not magic. It doesn’t happen overnight. But if you treat it like a process — plan, implement, measure, repeat — eventually you will get to a place…

Many businesses hesitate to start marketing. Then, when they finally do, they might not be prepared for the big jump in sales that often follows. This sudden success can overwhelm…

Entrepreneurs tend to be people with a lot of energy. People who get excited by ideas. By new directions that get their synapses firing about all of the possibilities. This…

I can’t tell you how often people tell me that marketing just doesn’t work for them. They tell me all the tactics they have tried — online ads, SEO, print…