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Read more about the article Should You Host Your Own Event Or Try to Speak at Someone Else’s?
Speaking Engagements

Should You Host Your Own Event Or Try to Speak at Someone Else’s?

There are few better ways to make meaningful connections with potential clients than a speaking engagement or teaching a class at an event. In these settings, you gain access to…

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February 22, 2025
Read more about the article The Uphill Battle of Having Bad Reviews
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Reviews

The Uphill Battle of Having Bad Reviews

  An interesting restaurant opened up near you a few months back and you finally have time to check it out. Curious about the menu, you whip out your phone…

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February 19, 2025
Read more about the article It’s Girl Scout Cookie Season! What Delicious Marketing Lessons Can You Learn?
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Strategy

It’s Girl Scout Cookie Season! What Delicious Marketing Lessons Can You Learn?

Full disclosure: my daughter is a Girl Scout – and yes, you can contact me about getting cookies from her if you don’t have a Scout in your life. But,…

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February 11, 2025
Read more about the article The Future of SEO: Quality Content, Pure and Simple
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Search Engine Optimization

The Future of SEO: Quality Content, Pure and Simple

What’s the future of SEO? What should you be focused on if you are creating web content for your brand? Well, think about what Google’s ultimate goal is – at…

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January 24, 2025
Read more about the article Case Study: How Marketing Can Turn a Business Idea into a Reality
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Case Studies

Case Study: How Marketing Can Turn a Business Idea into a Reality

Marketing a business before it's created isn't something most people think about, but if you're seeking funding, it can be a powerful tool to help transform your idea into reality.…

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January 16, 2025
Read more about the article Business Going Well? That’s the Perfect Time to Start Marketing
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Strategy

Business Going Well? That’s the Perfect Time to Start Marketing

Wait, what? Why should you invest in marketing if you're already seeing solid sales? Because without a system in place to consistently attract new leads and convert them—essentially, a marketing…

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January 6, 2025
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