You’ve invested in your brand, working with your marketing team to define your colors, tone, templates, and messaging. You’ve agreed on what your business stands for and how it should…
Originally Published Sep 17, 2024 by Crystal Broughan, Intellectual Property Attorney One interesting trend in my legal practice in recent years has been the rise of trademark dispute cases over…
In an age where pretty much everything has already gone digital, it’s easy to assume that print marketing is a thing of the past. Not so fast, though. While online…
There’s no point in putting in the time and effort to purchase a bunch of promotional products if the people you give them to quickly forget about them and toss…
Maybe you’ve heard the old adage that markets hate uncertainty. They don’t like it when a lot of changes are happening because change makes the future more difficult to predict.…
There are literally limitless ways to market a business online. Large companies have a team of people dedicated to their website, another team for their social media, and yet another…
