For many businesses, the main challenge with maintaining a blog or social media account isn’t coming up with ideas. It’s finding the time to write the content or create graphics. That’s where we come in. But we’ve noticed that sometimes another challenge arises: finding the time to review and approve that content. Unfortunately, it does…
You’ve created quality content. It’s posted on your blog. Now on to the next one, right? Not so fast! You can get more value out of that investment of your time and energy. For most small businesses, we recommend that you at least: Publish it on your blog. Share it in a newsletter. Post it…
Content is widely considered the top factor in search engine optimization. After all, search engines need to parse through words in order to determine what your site is about. If there aren’t very many words to look at, how will they be able to draw conclusions about its relevance? But that doesn’t mean you should start…